Joel is a highly versatile director (and writer) of TV ads & digital content. You can see this in the diversity of his work, which covers everything from light-hearted, performance driven spots for brands like Boost Juice and Dan Murphy’s, to more high-energy, visually sumptuous campaigns for Johnnie Walker and American Tourister.
Scroll down to view a selection of Joel’s previous work
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REECE Irrigation TVC - widescreen
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American Pride 'hipster' - 30 sec
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American Pride | Hero supercut 60
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Dan Murphy's Decoded 2.0 - Hero Ad
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Rivers - Rivers Dance 'Dad' - TVC
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Rivers TVC - Rivers Dance 'Tradie'
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American Tourister Ad
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Boost Juice | Sip Of The Day
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Dan Murphy's Christmas Series - Champagne
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Dan Murphy's Decoded Awards - Red Wine
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Samsonite 'Dance' Hero Spot
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Luxury Escapes TVC - 'The Concierge'
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Luxury Escapes | Retail Spot (15 secs)
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Aus Post | Small Business Hive "profile"
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Boost Juice 'Celeb-ish' - Hammer Spot
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Boost Juice 'Celeb-ish' - Hero Spot
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Vacay With Boost - Fire Sale
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Boost Juice - 80's Pre Roll Ad
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Australia Post - Accessibility
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Cheeses of Nazareth - Fake 70's TV ad
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BUPA Heart Salute - on-line film